'Cérebro podre': entenda expressão do ano eleita por dicionário

O Dicionário Oxford anunciou que a expressão "brain rot" (em tradução livre "cérebro podre") foi escolhida como a expressão do ano de 2024. Saiba a seguir o significado.

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Conforme o Oxford Languages, o termo se refere à deterioração mental ou intelectual, causada pela exposição prolongada a conteúdos pouco desafiadores encontrados na internet.

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A expressão também pode se referir aos próprios conteúdos que levam a esse declínio.

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Muito usado nas redes sociais, o termo apresentou um crescimento de 230% em buscas online de 2023 para 2024.

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"Brain rot" passou a ser usada no contexto das redes sociais para descrever os efeitos do consumo desmedido de conteúdo de baixa qualidade.

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Outras palavras consideradas foram: "Demure" (comportamento ou aparência reservada), "Lore" (conhecimentos relacionados a um tema)

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